Any BRC member can join the BRC-KPMG Benchmark service. Set-up is incredibly straightforward and takes just a few days on average.

All data collected has 15 automatic and several manual processes to ensure input accuracy against historic subsmissions and general market movement

All sales data is aggregated via automated process on KPMG’s secure servers. No identifiable performance data is shared or visible by the BRC.

The platform is compliant with industry standards and has been designed to keep your data safe. Key security features include physical separation, extensive penetration testing and row level security within the databases.

The BRC-KPMG Retail Sales Monitor has been running since 1995, valued and utilised by many of our members since then and providing an unparalleled historical series across most of our categories.

As a trade body for retail, the BRC’s objectives are aligned to that of the industry, we only ever use aggregate retail data to improve outcomes for our members.

We have partnered with the Met office to allow contributors to blend their sales data and benchmarks with temperature, precipitation and sunshine hours totals.

The precursor to channel sales, we are exploring options to offer the ability to blend datasets such as footfall and web visits against sales performance.

Improved data structures will allow for additional category views. One example of this would be segmenting fashion sales by point, luxury, premium, value, and more.